Is your email channel underperforming? Are you ready to take it up a level and implement automated programmes or develop a segmentation and targeting plan? Maybe you need to reduce costs and find a new email vendor or content management system?

Book an email health check and I will diagnose exactly where the strengths and weaknesses are in your current email offering and help you map out your strategy and action plan for development.

Typical challenges I can help with:

  • Improving email production processes
  • Introducing a life cycle strategy
  • Development and implementation of automated programmes
  • Segmentation planning
  • Data and delivery issues
  • Identifying untapped revenue streams
  • Email content management systems and quality of HTML build
  • Managing multi-language programmes
  • Analysis of content, layout, subject lines and send frequency
  • Email best practices
  • Vendor analysis and suitability

An email health check includes:

  • Fact finding or diagnostics questionnaire
  • On site interviews, investigation and status workshops with relevant stakeholders
  • Business report with suggested strategy, recommendations and detailed 'key actions' plan 

Suitable for:

  • SMEs with existing email functions looking to grow or improve
  • Companies with underperforming or ad hoc campaigns
  • Marketers who want to develop and expand their current crm/email teams
  • Businesses looking for a clear email strategy and business plan
  • IT, marketing or finance teams wanting to change vendors or reduce expenditure

To find out more and book a free initial consultation